Using Social Media and Blogs to Generate Leads

Social Media has quickly turned into something all companies should do. But why? Is there really a ROI from spending time and money on social media?

As a marketer with lead generation and social media experience, I can tell you that the answer is "yes".

Social Media has many perks, such as: engaging with your customers, building brand awareness and positioning yourself as a leader in your industry. But most importantly, Social Media is a great way to generate leads. 

How? I'm glad you asked. Here are a couple of ways to generate leads from Social Media:

1. Direct them to a free offering (contests, giveaways, etc.) in exchange for their information.

2. Use a blog to nurture leads and then capture their email addresses by having them subscribe to your blog's newsletter.

3. Use your blog's newsletter to nurture leads through a series of automated e-mails.

The bottom line is that as a business, you want to spend your time on things that are going to turn into profit. Social Media can be one of those things. If you want to engage your target audience online without having to hire or manage a full-time employee then our agency might just be what you are looking for. Contact us via our contact form for more information.